Press Room

Goya Foods Sponsors Major Sweepstakes: "Destination: Latin America"

- Leader in Authentic Latin American Cuisine to Award Dream Vacation to Lucky Winner

- Grand Prize Includes Choice of Week-long, Trip for Two to Tropical Puerto Rico,  A Cruise on the Mexican Riviera, or A Venture to Ancient Peru

August 22, 2005 - Goya Foods, Inc., the nation’s largest Hispanic-owned food company, known for its flavorful and authentic Latin American cuisine, is raising the stakes -- the sweepstakes that is! The Hispanic food giant today announced that in honor of Hispanic Heritage Month this upcoming September, it will be offering consumers the chance to participate in its Destination: Latin America sweepstakes which offers as its Grand Prize one of these three trips: a trip for two to tropical Puerto Rico, a leisurely cruise on the Mexican Riviera or a once-in-lifetime trip to fascinating Peru.

“At Goya Foods, we are always looking for ways to say ‘thank you’ to our loyal consumers. Since they trust us to guide them in their Latin American food choices, we thought we'd offer them an opportunity to experience Latin America first hand,” said Goya Foods President, Mr. Robert Unanue. The sweepstakes, which is one of the largest that the company has ever offered, will commence on September 8th and will conclude on November 14th. Goya will announce the winner on its website, www.goya.com.

Mr. Unanue continued, “These destinations were selected because they are representative of the different Latin American cuisines Goya Foods brings home to its consumers.” Moreover, Goya representatives promise that there will be ample opportunities to win in this sweepstakes; in addition to the grand prize, participants will have the chance to win a variety of prizes including digital cameras and luggage sets. Additionally, Goya will be offering an instant win game for its customers who enter the promotion online.  Prizes for the instant win component will feature a variety of special, Goya-branded items. “With hundreds of prizes to win, we think that people will have fun participating in Goya's sweepstakes, especially that one lucky person who will win a dream vacation,” said Mr. Conrad Colon, Vice-President of Sales and Marketing.

For the details on the exciting travel locales featured in this promotion as well as the official rules governing the Destination: Latin America Sweepstakes, visit the Goya Foods website beginning September 8th at www.goya.com. No Purchase Necessary.


ABOUT GOYA: Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company. Goya manufactures packages and distributes more than 1,200 high-quality food products, including: canned and dry-packaged beans, rice and rice mixes; nectars; seasonings; and authentic Latin specialties. Goya products have their roots in the culinary traditions of Hispanic communities around the world; their combination of authentic ingredients, robust seasonings and convenient preparation make them ideal for every taste and every table. For more information on Goya Foods, please visit www.goya.com .