Press Room

Goya Foods Announces Partnership with Madison Square Garden Entertainment for the 2009 Latino Concert Series

Secaucus, NJ, May 14, 2009 – Goya Foods, the largest Hispanic-owned food company in the United States, has announced a partnership with Madison Square Garden Entertainment for the 2009 Latino Concert Series. Goya’s sponsorship officially began with Marc Anthony’s sold-out Valentine’s Day concert and future concerts will include top Latin American recording artists such as Gilberto Santa Rosa, Victor Manuelle, Ricardo Arjona, Marco Antonio Solis and Pepe Aguilar, among others.

“Both Goya and Madison Square Garden are iconic symbols of New York City,” says Joseph Pérez, Senior Vice President at Goya Foods. “Food and music both play a significant role in the Latino culture, so we are happy to be a part of this concert series that is bringing the best of our talent to our consumers.”

“MSG Entertainment is proud to partner with Goya Foods in sponsoring the ‘2009 Latino Concert Series’ at Madison Square Garden,” says Lew Sherr, SVP of Marketing Partnerships for MSGE. “As with all of our partners, Goya will be able to showcase their brand on a variety of platforms, truly maximizing their exposure, while also aligning themselves with one of the world’s most renowned venues.”

The preliminary schedule for 2009 is as follows:
Gilberto Santo Rosa and Victor Manuelle: La Historia Continúa - Saturday, May 16th, 2009 @ 8pm, Madison Square Garden
Concierto de la Independencia de Colombia - Saturday, July 18th, 2009 @ 8pm, WaMu Theater
Ricardo Arjona - Friday, August 7th, 2009 @ 8pm, Madison Square Garden
Marco Antonio Solis and Pepe Aguilar - Saturday, September 5th, 2009 @ 8pm, Madison Square Garden

Tickets to all concert events at the facilities at Madison Square Garden, Radio City Music Hall and the Beacon Theatre are available beginning on the first day of sale through Ticketmaster Charge By Phone and all Ticketmaster Outlets, and beginning on the second day of sale at the Garden, Beacon and Music Hall Box Office.  All tickets purchased for Madison Square Garden, Radio City Music Hall, and Beacon Theatre events contain a Facility Charge.  TicketMaster purchases are also subject to their service charge.  The telephone number for Madison Square Garden Event and Ticket Information is (212) 465-MSG1. The Group Sales number is (212) 465-6080.  The telephone number for the Madison Square Garden Disabled Services department is (212) 465-6034; for the Radio City Music Hall Disabled Services department, (212) 465-6115 for tickets and information.  The TicketMaster information and TicketMaster Charge by Phone number is (212) 307-7171.  Tickets are also available online at or or or

ABOUT GOYA: Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures packages and distributes over 1,600 high-quality food products from the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world; their combination of authentic ingredients, robust seasonings and convenient preparation make them ideal for every taste and every table. For more information on Goya Foods, please visit

ABOUT MSG ENTERTAINMENT: MSG Entertainment (MSGE), the live entertainment arm of Cablevision Systems Corporations, is a worldwide entertainment company recognized for its signature combination of event production and entertainment marketing. In addition to the nearly 700 entertainment concerts and events that take place each year at Radio City Music Hall, Madison Square Garden, The WaMu Theater at Madison Square Garden, The Beacon Theatre and The Chicago Theatre, MSGE has an exclusive co-booking agreement with Boston’s Citi Performing Arts Center/ Wang Theatre.  MSG Entertainment's live events include The Radio City Christmas Spectacular, which includes the national arena tour and the theatrical tour and has played to more than 43 different cities across North America.  Additionally, MSGE has an ongoing partnership with Cirque Du Soleil to create new content and productions for its venues.   Wintuk, which premiered in 2007, was built exclusively for the WaMu Theater at Madison Square Garden and runs every holiday season.  More than six million people attend MSG Entertainment branded events annually including concerts, special events, and family attractions.