Goya Foods, the largest, Hispanic-owned U.S. food company, donates 40,000 pounds of food to City Harvest’s annual food drive, the largest food drive in New York City.
With the alarming statistics that over one million New Yorkers will go hungry this holiday season, Goya Foods joins City Harvest in leading efforts to ensure that thousands of individuals and families are cared for and provided with much-needed food during the holiday season. The donation is part of the Goya Gives campaign, a series of annual donations initiated in 2011 in honor of Goya’s 75th anniversary that serves to encourage others to participate in the message of helping those in need. “For some people the holiday season is a difficult time, and we are grateful for organizations like City Harvest that provide the necessary tools and resources to facilitate food donations,” says Rafael Toro, Director of Public Relations at Goya Foods. “Through our Goya Gives campaign, we have donated over 4 million pounds of food during times of need and in aid to those impacted by natural disasters, both at home and abroad, and we will continue to do so each year.”
The public can also share the #GoyaGives message with friends and family through Facebook and Twitter, in addition, to donating non-perishable food directly to any NYC Fire Department (FDNY) and NYC Police Department (NYPD) precincts; and the City Harvest office building lobby (6 East 32nd Street). The most needed items include canned fruit, canned vegetables, peanut butter (plastic jars), macaroni and cheese (packaged), and hot and cold cereal (packaged, family-sized).
For more information about donating food or making a financial contribution, call 800.77.HARVEST (800.774.2784) or firstname.lastname@example.org.
For more information about Goya Foods, please visit www.goya.com
About City Harvest:
Now serving New York City for more than 30 years, City Harvest (www.cityharvest.org) is the world's first food rescue organization, dedicated to feeding the city’s hungry men, women, and children. This year, City Harvest will collect 46 million pounds of excess food from all segments of the food industry, including restaurants, grocers, corporate cafeterias, manufacturers, and farms. This food is then delivered free of charge to more than 500 community food programs throughout New York City by a fleet of trucks and bikes. City Harvest helps feed the more than one million New Yorkers that face hunger each year.