Designer Judith Cabrera from Miami International University of Art & Design won the competition and received a grant on behalf of Goya Foods
Designs were displayed in one-of-a-kind activation at Pérez Art Museum of Miami (PAMM)
Goya Foods Inc., America’s largest Hispanic-owned food company, sponsored their first-ever fashion and design competition for Miami International University of Art & Design students. The participants were challenged with designing apparel using Goya products, packaging and imaging. Designer Judith Cabrera was awarded a grant on behalf of Goya for the most creative design; an evening gown embroidered with a variety of colorful Goya beans. The grant will go towards her tuition to complete her studies in fashion design. In addition, 13 of the designs were brought to life and showcased during Funkshion Fashion Week in Miami Beach and PAMM on Saturday, November 10th.
“We could not be happier to have the ability to support these students on their journey to become Fashion Designers and doing it in such a creative manner; using Goya products was particularly interesting for us,” said Cynthia Chipi, marketing director of Goya Foods of Florida. “We are grateful to Funkshion for their passion to shine a light on innovative creations that allow designers to express their talent and culture.”
Funkshion is a company that specializes in innovative fashion show production from idealization and conception to production and execution. As an organization that is dedicated to bringing fashion, music, art, and culture together, Funkshion hosts some of the most diverse and creative fashion events around the world.
“We were thrilled to be part of Goya’s fashion challenge and to give these young Miami designers the opportunity to showcase their unique talent,” said Aleksandar Stojanovic, founder of Funkshion Projections. “It has always been a priority for us to illustrate the power that music, art, and culture have when they are brought together through creativity.”
“It was such a great opportunity for the students to work with Goya. This challenge made them look at design in such a different way,” said Charlene Parsons, Director of the Fashion Department at Miami International University of Art & Design. “They used Goya beans as beads and the wrappers as embellishments. This is something they can do to think out of the box and take a design to a different level. To design is to think of how their creation is going to be displayed by a model down the runway.”
On November 10th, following the Funkshion Fashion Show, the 13 designs were showcased in a one-of-a-kind activation at PAMM.
“Miami is a city full of young artistic talent. We were honored to display this wonderful activation that showcases what our city is known and loved for: fashion, art, culture, and of course, food,” said Jaime Bayo, PAMM’s Director of Corporate Relations.
Fans who want to follow Goya Foods online can do so at www.facebook.com/GoyaFoods, via Twitter at @GoyaFoods, Instagram at @GoyaFoods and by using the hashtags #DesafioGoya #Concurso #GoyaGives.
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central, and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world. The combination of authentic ingredients, robust seasonings, and convenient preparation makes Goya products ideal for every taste and every table. For more information on Goya Foods, please visit www.goya.com.
About Miami International University of Art & Design
Miami International University of Art & Design is a multi-campus, career-oriented institution that provides students with academic preparation and practical skills through programs in the applied arts and design industries. The institution prepares its undergraduate students for entry-level positions and its graduate students for advancement in their chosen fields. The university is dedicated to fostering a culture that encourages creativity, research, and learning-centered endeavors.
FUNKSHION productions is a company that among other aspects of production, specializes in fashion shows, and fashion presentation concept, production, and execution. FUNKSHION imagines, creates and executes events that connect people to fashion brands. From concept to execution FUNKSHION brings a strategic vision to life through dynamic multimedia, state of the art equipment and a team of experts that delivers a dramatic client-branded environment. For more information, visit: funkshion.miami
About Pérez Art Museum Miami
Pérez Art Museum Miami (PAMM) promotes artistic expression and the exchange of ideas, advancing public knowledge and appreciation of art, architecture, and design and reflecting the diverse community of its pivotal geographic location at the crossroads of the Americas. Led by Director Franklin Sirmans, the nearly 35-year-old South Florida institution formerly known as Miami Art Museum (MAM), Pérez Art Museum Miami opened a new building, designed by world-renowned architects Herzog & de Meuron, in Downtown Miami’s Museum Park on December 4, 2013. The facility is a state-of-the-art model for sustainable museum design and progressive programming, and features 200,000 square feet of indoor and outdoor program space with flexible galleries; shaded outdoor verandas; a waterfront restaurant and bar; a museum shop; and an education center with a library, media lab, and classroom spaces. For more information, please visit pamm.org, find us on Facebook (facebook.com/perezartmuseummiami), or follow us on Instagram/Twitter (@pamm).